Monday, March 17, 2008

Schools That Offer Technical Media And Communications

Time to get the word out! Media Communications Schools help students examine communications among global communities, and includes courses in digital media, broadcasting, reporting, writing, interpersonal communications, speech, and rhetoric.

Students should be aware that the terms media communications, journalism, and mass communications mean much the same, or very similar, thing. Therefore, course descriptions in school course catalogs may be more reliable than catalog course titles when considering and choosing among the various programs in Media Communications.

Media Communications differs from Media Studies in that Media Studies stems from theatre, film, and speech, and stresses the effects of media on populations. Media Studies, as a discipline, relates to cultural viewpoints and the interpretation of communications. Media Communications (or Mass Communications), on the other hand, encompasses concepts and skills of writing, journalism, radio, television, and various types of communications through various media sources.

The Internet is used today to convey a great deal of information that both affects and influences huge numbers of people and populations. A major tool of Media Communications, the Internet allows creative skills of individuals to shape, guide, and dispense information. A concern of Media Communications is the development of technical, imaginative, and creative talents as important factors in a good education in the discipline of Media Communications.

Media Communications Schools provide curriculums that prepare students for production positions with media and media-related organizations. Degree programs promote the development of skills in written and verbal communication, grammar, journalism, keyboarding, digital editing, electronic publishing, advertising, public relations, photography, and more. Students often get hands-on writing, print and video production experience, and programming experience with college radio stations, in video production laboratories, and in campus cable television studios.

Media Communications teaches gathering information from various sources; skills in electronic writing, announcing, producing, programming; audio and video digital editing; electronic production formatting and graphic design; organizational structures of communications institutions; ethics, laws, and governmental regulations that influence media; social influences that shape media; social and ethical issues raised by new technologies; and much more.

Media Communications graduates may find positions in newspaper, radio, television, magazine publications, advertising, video production, and public relations.

Technical Media Market For Graduates

The media job market in the United Kingdom is highly competitive but a great place for strong media graduates. Graduate jobs with media outlets, including television, radio, and Internet companies, are not necessarily plentiful. As well, these positions are sought after by applicants from the UK, Europe, and universities around the world. There is a premium on talented and committed media professionals, which makes it important for a media graduate to explore their options and find the best point of entry before enduring the heartache of a failed job search.

Media graduates looking for jobs with television stations should look to smaller stations first before heading to major outlets. Small local television stations often have jobs or internships in a variety of departments that can help a media graduate gain experience and a living. While these stations don't pay as well as major television networks, they do allow a media graduate to learn what it takes to work in front and behind the camera.

For media graduates looking at the radio business, there are plenty of graduate jobs available for the right candidates. Many media graduates veer away from their academic focus on broadcasting or reporting to work in advertising, management, or technical aspects of the industry. Radio stations often employ graduates who are interested in the general industry and have enough determination and skill to learn multiple positions at a station. However, choosing a position at a radio station is not set in stone. Media professionals interested in other positions can make the leap after gaining experience in the radio industry.

Internet companies of all sizes are beginning to offer jobs to media professionals, instead of the usual volunteer or internship type positions common to the early Internet industry. The Internet medium, after all, is highly competitive and democratic. Internet companies interested in increasing their profile and public perception that they are serious about providing information often seek out media graduates. These graduates have the technical know-how and the commitment to the media profession to make a website or podcast a more serious endeavor. Media graduates looking to grow with a company while gaining experience in the medium of the future should consider a media position with an Internet company.

There are a number of avenues available to media professionals. The main issue is where a media graduate sees their career going down the road. Graduates need to set a goal for themselves on where they want to be five or ten years into their career. In this way, they can choose the right career path for them early in the process.